Websites are the most effective ways to enhance your business value and reach the maximum number of customers at the same time. A well-designed website can do wonders for your business by helping you to create a good impact on your clients. It can likewise help you enhance the leads on your page and get more conversion rate. An efficient website provides exceptional customer experience, through the ease of access and navigation throughout the website. Operational web design helps in the development of the layout, content, and online structure of the website, and helps in increasing sales for your business.

Your website is the first point of contact for your potential clients to your company and your business value. So, it only makes sense then that you put your best efforts and successfully convey what you’re all about through expert and user-friendly web design.

Web design envelops a huge number of factors including layout, content, illustrations, change rate optimisation, and search engine optimisation.


  • Purpose: Every website must have a purpose to design it. The main purpose of every website should be its usefulness for the potential clients and efficiency to provide the information about what they are searching for.
  • Content: The primary building block of every website is the content on its web pages. Most of the users visit a website for specific content that might be available on it. The content can be complex text or simple text. To make it more attractive, the web content must be well presented, organized, and structured using HTML.
  • Visuals: Visuals play a very important part to help you attract more customers to your website. It is recommended to include images and graphics for better visualization of your web pages.
  • Technology: CSS, HTML, Java Applets, PHP all fall under technology. In this era, the advancements in technologies help in the creation of dynamic websites with multiple diverse contents and visuals.
  • Delivery: The potential clients will close the website immediately if the website fails to deliver the contents in time. Thus, the delivery of the contents is a very serious aspect to consider when designing a website for yourself or your business.


  • Illustrations: The presentation of well-executed, detailed, and customized artworks on your website has become a trend. Large companies have also joined this trend in the past years. Most of the companies prefer to incorporate web designs with animation to make them eye-catching. This further helps to attract more customers to the website and increase sales.
  • Black and white visuals: In 2020, more business owners have begun to prefer the removal of excess colors for their websites. They only prefer to keep their website black and white.
  • Dominating grid design: It seems that 2020 is open for using grids as their primary tool for designing. The content present on the site is organized in rectangles and grid format. Before 2020, most of the websites preferred to keep the grid system on their websites invisible.
  • Massive font sizes: The typography trend shows that the websites in 2020 have started using large font sizes so that it becomes easier to read from a distance.
  • Outlined typography: This trend has grown immensely in 2020. There are more web fonts available in 2020. Earlier, the designers only used a handful of fonts for their websites.

If you require any further assistance, feel free to contact one of our experts at Stellar IT solutions today, and we will guide you through the process in the best possible way.

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